The role of business support organisations in the process of retailer internationalisation
journal contribution
posted on 2023-07-26, 12:46authored byKarise Hutchinson, Emma Fleck, Lester Lloyd-Reason
In the field of international retail research, there has been little attention paid to the role of business support organisations in the process of internationalisation. Given the barriers to foreign market expansion, the focus of this study is to investigate the importance of facilitating factors, in the form of business support organisations, which can assist retailers in the process of international expansion. A qualitative research methodology was employed and the findings provide evidence relating to three important areas: firstly, the types of business support programmes available to retailers seeking to internationalise from the UK, secondly, the barriers encountered by retail companies expanding overseas, and thirdly, how government and private organisations can assist in helping retailers overcome these hurdles.
History
Refereed
Yes
Volume
19
Issue number
4
Page range
371-388
Publication title
International Review of Retail, Distribution and Consumer Research