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Management consulting and international business support for SMEs: need and obstacles
journal contribution
posted on 2023-07-26, 12:41 authored by Terry Mughan, Lester Lloyd-Reason, Carsten ZimmermanThis paper explores the challenges involved in the development of coordinated management consulting services for small and medium-sized international companies in the East of England. This paper synthesises the findings of recently published quantitative and qualitative research to identify the characteristics of small to medium-sized enterprises seeking to trade internationally. The provision of coordinated and funded consulting services for these companies will require skills and marketing tools development for advisers and consultants. The region's success in achieving its economic targets will be assessed in terms of its inherent features and emerging strategies to move from service based on the information paradigm to those based on the consultancy paradigm.
History
Refereed
- Yes
Volume
46Issue number
8/9Page range
424-432Publication title
Education and TrainingISSN
0040-0912External DOI
Publisher
EmeraldLanguage
- other